The Marine Marketers of America (MMA), the voice for marketing professionals in the recreational marine industry, recognized the winners of the 2023 Neptune Awards competition at a high-profile award ceremony and cocktail reception during the 2024 Miami International Boat Show. During this time, Aquila Power Catamarans was awarded for their "New Product/Model Launch Campaign” for the Aquila 47 Molokai Power Catamaran.
Judges comment on the Aquila 47 Molokai submission, "A very thoughtful, multi-channel approach for the launch of their new 47 Molokai. I appreciated the brand consistency across all customer touchpoints and liked how they leveraged each channel with unique content to engage specific audiences across video, social, email, and their website."
Abbey Heimensen, MarineMax Vice President of Marketing, comments, "A model launch is never an easy feat, but our team is consistently looking to push boundaries just like the Aquila 47 Molokai is doing in our industry, for setting a new standard for luxury fishing power catamarans. We are honored to have received this award and to be recognized alongside other industry leaders. We hope to keep raising the bar to help push our boating industry forward even further."
This award program honors creative concepts, campaigns, and initiatives from across all sectors of the marine industry ecosystem. An esteemed committee of 80 professionals judged entries across 24 different categories, covering a full range of marketing content and collateral.
All winning entries and images can be viewed here: https://www.
Aquila Power Catamarans was awarded at the 2023 Neptune Awards for “New Product/Model Launch Campaign” for their launch campaign of the Aquila 47 Molokai.
RESOURCES
Aquila 47 Molokai | https://bit.ly/3UORFlM
2023 Neptune Winners | https://www.
ABOUT MARINEMAX
As the world’s largest lifestyle retailer of recreational boats and yachts, as well as yacht concierge and superyacht services, MarineMax (NYSE: HZO) is United by Water. We have 130 locations worldwide, including 78 dealerships and 59 marinas. Our integrated business includes IGY Marinas, which operates luxury marinas in yachting and sport fishing destinations around the world; Fraser Yachts Group and Northrop & Johnson, leading superyacht brokerage and luxury yacht services companies; Cruisers Yachts, one of the world’s premier manufacturers of premium sport yachts and motor yachts; and Intrepid Powerboats, a premier manufacturer of powerboats. To enhance and simplify the customer experience, we provide financing and insurance services as well as leading digital technology products that connect boaters to a network of preferred marinas, dealers, and marine professionals through Boatyard and Boatzon. In addition, we operate MarineMax Vacations in Tortola, British Virgin Islands, which offers our charter vacation guests the luxury boating adventures of a lifetime. Land comprises 29% of the earth’s surface. We’re focused on the other 71%. Learn more at www.marinemax.com
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